I have been working as a Creative Art-worker, Graphic Designer and now 3D Visualiser since 1989 in the Retail & Entertainment sector. Over the years I have been involved in the creation of marketing campaigns, POS material and Illustration work.
I have a complete understanding of the print production cycle including a good understanding of cardboard engineering and working with materials such as acrylic plastic and metal.
I’ve designed a wide range of brand identities and flyers including illustrations in my spare time.
In 1998 I started using Strata Studio Pro (Now called Strata 3D) to create simple visuals of in-store units and quickly realised 3D modelling was my true passion.
In 2000 I switched to using Cinema 4D R6. Since then I have been pushing my skills in both 3D modelling, lighting and animation. Mainly creating hi-end 3d visuals and animations of in-store POS and store fly-thru’s.
My ambition is to move into Motion Graphics and 3D Creative Illustration work. I spend most of my free time on 3D Blogs and tutorial sites to discover and learn new techniques.
I’m currently working at Tag Worldwide in Clerkenwell.